Hindsight: 2013 Target Archery
Year in Review Hindsight: 2013 Target Archery Year in Review

Some might think the year after the Olympic Games was quiet for archery, but that’s only if you forget the sport had the World Games, three World Championships and five outdoor World Cup events, in addition to its “usual” domestic events. Throw in archery on the silver screen, and suddenly archery mania reigns everywhere you go. Here are five major highlights:

The ATA Trade Show is where business gets done each year in the archery industry.

The ATA Trade Show is where business gets done each year in the archery industry.

The year traditionally kicks off with the ATA Trade Show, the industry’s largest trade show. This is where much of the sport’s business gets done. Want to go drool over the latest archery products? Chances are, you can’t – unless you’re an ATA member. Although the Show is closed to the public, archery fans eagerly await it each year to learn about the hottest new bows and archery accessories. Celebs spotted at the 2013 Show, which was held Jan. 7-9 in Louisville, Ky.: Pittsburgh football stars Ben Roethlisberger and Brett Kiesel, and a whole bunch of country singers. Other notable sights: people tattooing themselves with their favorite bow company’s logo, Olympic archers signing autographs, and hunting-themed runway shows.

 

Brady Ellison was one of the big winners at the Indoor World Cup Final at the 2013 Vegas Shoot. Can he win it all in 2014?

Brady Ellison was one of the big winners at the Indoor World Cup Final at the 2013 Vegas Shoot. Can he win it all in 2014?

Next, all eyes were on Sin City for the Vegas Shoot – a pressure cooker of an indoor tournament where 2,000-plus people shoot shoulder to shoulder for a giant purse, thanks to the National Field Archery Association. World Archery also makes this its Indoor Archery World Cup Final – the culmination of its indoor World Cup circuit. Highlights: Jesse Broadwater showed up unexpectedly after throwing out his back and rocked the house. Erika Jones and Reo Wilde won the compound championship. Again. Everyone checked out a sizeable consumer archery trade show. And Korean archers dominated the women’s recurve competition, with some seriously crazy 300 round (30 arrows) scores.

 

USA Archery's growth numbers have been staggering - particularly increases in female participation.

USA Archery’s growth numbers have been staggering – particularly increases in female participation.

USA Archery saw massive growth in participation. Its U.S. National Indoor Championships and JOAD National Indoor Championships – a massive indoor tournament held at 11 locations over 11 weeks, basically allows everyone to participate. The event drew a record-smashing 2,300-plus archers. The organization then headed outdoors for the USAT Qualifier Series – four events that help choose the U.S. Archery Team – and its National Championships. Five outdoor events, five new participation records. BOOM.

 

The team of Martha Barnett, Ashlee Sheppard and D'Arce Hess scored Team USA its first-ever World Para Championships medal in the women's compound division.

The team of Martha Barnett, Ashlee Sheppard and D’Arce Hess scored Team USA its first-ever World Para Championships medal in the women’s compound division.

International tournaments saw some amazing upsets and unexpected twists. The World Cup series – which stopped in China, Turkey, Colombia and Poland – culminated in a final shot across the base of the Eiffel Tower. Compound-bow rock star Erika Jones earned two world records and gold at the World Games. The year finished with three World Championships events – for able-bodied, para and youth athletes – in Turkey, Thailand and China, respectively. Highlights: Team USA rocked out, with the U.S. recurve men’s team taking its first World Championships gold medal in 30 years. In the World Archery Para Championships, the first American women’s team to compete in the compound open category took an unexpected, hard-earned silver medal. The kids were all right, too: Team USA hauled seven medals home from the World Archery Youth Championships.

 

A movie isn't a movie without archery: The Hobbit's "Tauriel" is the latest silver screen heroine to wield a bow and arrow.

A movie isn’t a movie without archery: The Hobbit’s “Tauriel” is the latest silver screen heroine to wield a bow and arrow.

We’d be remiss if we didn’t mention archery at the movies. Between Khatuna Lorig doing the E! pre-show for the Academy Awards, Hoyt placing one of its bows in “The Hunger Games: Catching Fire,” and Tauriel the elf shooting her way through “The Hobbit: The Desolation of Smaug,” archery ruled movie theaters. As a result, the sport felt a major impact. USA Archery saw 54 percent growth in the past year, the Archery Trade Association and many archery retailers worked to launch the “Release Your Wild” campaign, and the archery industry continued seeing major upticks in participation. Add to that archery window displays at J. Crew, and archery-themed jewelry, clothing and cakes, and it’s clear 2013 was the year of the bow and arrow.

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